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Eileen Koch Quoted in Los Angeles Times Article on Donald Trump


Our very own Founder & CEO, Eileen Koch, was interviewed for and quoted today in the Los Angeles Times write-up, ‘Donald Trump tweets, and Lockheed Martin stock drops‘.

The article discusses the stock prices of Lockheed Martin Corp. dropping after Trump again used Twitter to blast the F-35 fighter-jet program for costs he termed “out of control.”

When asked how the company should respond to the president-elect’s remarks, Koch commented saying:

Although companies will keep feeling the pressure to respond to Trump, they shouldn’t always feel compelled to answer his complaints directly while remaining neutral and open to discussion, said Eileen Koch, chief executive of the public relations firm EKC PR in Los Angeles.

“If he’s just making a comment, sometimes it’s better not to get into a war of words with him; it’s better to take the high road,” Koch said. “You might be getting a minute of his thoughts and then he’s on to something else.”

We could not agree more!


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