Dr. Lori Baudino

Objectives

Dr. Lori Baudino is a licensed clinical child psychologist and board-certified dance/movement therapist specializing in emotional regulation, child development, and body-based parenting strategies. She sought to expand public awareness of her whole-child approach to parenting and childhood mental health while establishing herself as a trusted media resource for families navigating anxiety, tantrums, trauma, travel stress, and emotional regulation. Her goal was to reach a broader audience and increase visibility for her expertise, books, and practical parenting tools.

Strategy

EKC PR leveraged Los Angeles and national media opportunities, developing a targeted publicity and media relations campaign focused on expert positioning, television booking, and media outreach. By aligning Dr. Lori’s expertise with timely parenting and mental health topics, EKC created opportunities for her to contribute meaningful insights to conversations surrounding childhood anxiety, family wellness, emotional regulation, child development, and trauma recovery.

The campaign also supported awareness of her books, Moving Moments in Childhood and Super Flyers, while reinforcing her distinctive body-first approach to children’s emotional well-being.

Results

EKC secured a national television appearance on NewsNation, where Dr. Lori discussed helping children manage fear, trauma, and overwhelming emotions.

Additional television placements included two featured segments on NBC 5’s Texas Today, where she shared movement-based parenting techniques, child development insights, and family travel strategies.

EKC also secured a KCAL/CBS Los Angeles segment focused on helping children cope with anxiety related to the Southern California wildfires.

Further television exposure through KTLA, KESQ, and Spectrum News 1 expanded her reach across Southern California and regional audiences. Her expert profile was further strengthened through visibility in Woman Thrive and Psychology Today.

Impact

Through a combination of television appearances, media placements, and expert commentary opportunities, EKC PR helped increase public awareness of Dr. Lori’s work while strengthening her credibility as a trusted authority in parenting and childhood mental health. The campaign expanded her reach among parents, caregivers, educators, and media outlets, positioning her as a sought-after expert on emotional regulation, child development, and family wellness.

Related Services

Dr. Lori is a medical/mental health expert whose campaign centered on expert positioning, television interviews, and media visibility.